Today’s blog dives into the intriguing world of Wipro as we bring you an in-depth Wipro Case Study, analyzing the journey of one of India’s leading tech giants. Before diving into Wipro marketing strategies, let’s have some basic ideas about the company and how it became India’s leading tech service provider. Wipro Overview Wipro Limited […]

Welcome to our yet another blog, today we bring you yet another success story of a startup. When it comes to online shopping or e-commerce businesses, in recent years various platforms have evolved. Some of the most widely used sites for online shopping are Amazon, Flipkart, Myntra etc. One of the primary reasons for the […]

Welcome to yet another blog. Hope, you enjoyed our Satyam Scam case study. Today, we bring you the success story and market strategy of another giant business in India. Guess?? Yes, you guessed it right. It’s Coca-Cola, the most loved soft drink in human history. The black drink has its journey to motivate you. In […]

You might already be familiar with today’s tale, but some stories are too inspiring not to share again. This case study on Mumbai dabbawala delves into the fascinating world of these men who, in the bustling city of Bombay, ensure that a ‘dabba’—a simple lunch box—becomes the most important part of a corporate employee’s day. […]

In today’s blog, we will explain how an IT company committed the biggest fraud of all time. The story was backed up in 2009 when the owner of an IT company came up front in the media and exposed himself.    The Information and Technology Industry is the industry that works on the model based on […]

All about AMUL Amul is an Indian milk cooperative society based out of Gujarat. t is under the ownership of Gujarat Cooperative Milk Marketing Federation Limited, Department of Cooperation, Government of Gujarat. Today, it is controlled by 3.6 million milk producers. Mr. Tribhuvandas Kishibhai Patel laid the foundation of Amul in 1946. Later, Verghese Kurien […]